Vision

As Gursoy Insurance, our vision is to be known as a continuously growing and developing leader in the insurance sector. To achieve sustainable success in the sector with our innovative insurance approach and crisis-resistant financial structure and to remain one of Turkey's leading insurance groups. With our customer-focused approach, we aim to contribute to the sector by always prioritizing trust and quality.

Mission

To be a symbol of trust in the insurance sector with our strong financial structure, timely and fair compensation payments, and customer-focused service approach. As Gursoy Insurance, our mission is to provide assurance in every area of ​​life by offering comprehensive, innovative and personalized insurance solutions for individuals and corporate customers. Our aim is to create value with our long-term perspective that adapts to the changing world and our customer satisfaction-based approach.